INEOS Announces Strategic Sale of INEOS Hygienics to SKG Capital Partners
- 16-May-2025 6:30 PM
- Journalist: Emilia Jackson
INEOS Group announced on May 14 that it has successfully sold its INEOS Hygienics business to SKG Capital Partners.
INEOS Hygienics, a business born out of the urgent needs during the global pandemic, rapidly evolved into a trusted household and personal care brand. Its product line spans a comprehensive range of hygiene solutions, demonstrating INEOS's agility and commitment to addressing societal needs. Key product categories within INEOS Hygienics include:
• Hand Hygiene: This category features a variety of products designed for personal hand sanitization, including:
o Sanitiser Gels, Sprays, Wipes: Formulated with a high percentage of ethanol, these products are effective against a broad spectrum of viruses and bacteria on body and surfaces.
• Surface Hygiene: Products focused on keeping environments clean and safe:
o Multi-Room Sprays and Wipes: Designed to disinfect various surfaces and rooms within the home or workplace.
• Household Cleaning: Dish + hand wash, laundry liquid, fabric conditioner.
• Personal Care: Body wash, deodorant, deo wipes.
• Specialized Products: Sports body wash, deo wipes.
The acquisition by SKG Capital Partners signals an exciting new phase for INEOS Hygienics. With the backing of a SKG Capital Partners, the business is well-positioned to accelerate its growth trajectory within the fast-moving consumer goods (FMCG) sector. This new ownership structure will allow INEOS Hygienics to further invest in product innovation, expand its market reach, and build upon the strong foundation established under INEOS's stewardship.
INEOS expressed its gratitude to the entire INEOS Hygienics team for their unwavering commitment and hard work in building a successful brand in a relatively short period. The company wishes the team and SKG Capital Partners the very best for the future and anticipates continued success for INEOS Hygienics under its new ownership. The transition process is expected to be seamless, ensuring continuity for customers and partners. This sale underscores INEOS's strategic focus on its core industrial operations while enabling INEOS Hygienics to flourish in the dynamic consumer market.